About Lucid

Once upon a time…
Interested in who we are?

So what’s our story?

The story began with the goal of providing innovative solutions to organisations, with a focus on the end user.

Our combined expertise of over 30 years has seen us deliver intuitive solutions that have spanned from deploying one-off elearning modules solutions to co-creating and implementing long-term learning and development strategies.








It all started when the two of us came together and thought there was a better way to deliver
digital projects in the learning and development space.
Mark Goold
Principal Consultant

Mark is a virtual and elearning professional with particular experience and expertise in:

  • Blended learning design, delivery and management
  • Learning technology implementation and project management
  • End-To-End consultancy
  • Delivery of traditional elearning, Virtual Classrooms, Webinars, Multimedia and Other Web-Based learning platforms
Matthew Masci
Principal Consultant

Matthew’s passion is technology, the user and clear use of language. He has over 20 years’ experience in the learning technology field. Over that time, he has worked on learning technology strategy development, large scale elearning projects, technical writing assignments, LMS implementations, user experience design processes, and more.

Check out his LinkedIn profile for further background, and message him if you want to have a chat about your next learning project.

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